Sertodo Copper is a family-owned business founded in 1997 with the mission to create beautiful and functional copperware that lasts a lifetime. The company’s target market is consumers who value high-quality, artisanal products and are looking for unique and sustainable home goods. Sertodo Copper faces competition from other artisanal kitchenware and home goods companies.
Before working with our agency, Sertodo Copper faced challenges in generating leads and increasing revenue. The company was struggling to reach its target audience and compete with other artisanal kitchenware and home goods companies in the market.
Fresh Fuel Marketing provided Sertodo Copper with a digital marketing strategy that included social media advertising and Google Ads. Our goal was to generate leads and promote interest in Sertodo Copper’s high-quality, handcrafted copperware.
We used Facebook ads to promote Sertodo’s great social media content, which featured the company’s unique and beautiful copperware. We also utilized Google Performance Max, Search, and YouTube ads to reach a wider audience and increase brand awareness.
To execute our strategy, we used a range of tools and platforms, including Facebook Ads Manager, Google Ads, and social media management software.
We tracked a range of key performance indicators (KPIs) to measure the success of our digital marketing services. Our goal was to achieve a 4.5 return on ad spend (ROAS), but we were able to exceed this goal with a 7 ROAS.
Jon Beall, the owner of Sertodo Copper, was ecstatic about the results of Fresh Fuel Marketing’s digital marketing services! He was extremely pleased with their expertise, creativity, and ability to generate leads and increase revenue for his business. Jon felt truly grateful for the hard work and dedication that Fresh Fuel Marketing put into his business. He felt that their digital marketing strategies helped Sertodo Copper achieve their goals and would highly recommend them to other businesses looking for effective digital marketing solutions.
Fresh Fuel Marketing’s digital marketing services helped Sertodo Copper achieve its business goals by generating leads and increasing revenue. Our comprehensive strategy and use of tools and platforms led to significant increases in website traffic, leads, and revenue.